Currently operating in Southampton and Buckinghamshire, we produce 500 units of cider annually. With your investment, we aim to expand production to 2,000 units annually. We've secured access to a local ancient orchard, ensuring a sustainable source of high-quality apples. Our cider-making process is meticulous, involving hand-harvesting, sorting, and milling of apples, followed by wild fermentation and natural carbonation. The result is a unique and carefully crafted cider product that stands out in the market.
We plan to sell our cider through various channels, including local farmers markets, specialty stores, and online platforms. Additionally, we'll explore partnerships with restaurants and bars to broaden our reach. Our upcoming website will feature an online sales platform with a QR code, allowing customers to learn about our vision and join our initiatives seamlessly.
We've obtained all necessary licenses and permits, ensuring compliance with legal requirements. Our labelling is fit for distribution, with plans to enhance it for greater market appeal. We prioritize customer data security and product safety, with regular updates and inspections to maintain high standards.
With our least profitable product at cost per unit that is half of the selling price, we maintain a strong profit margin while ensuring competitive pricing. This balanced structure allows us to generate sustainable revenue and reinvest in growth. By pursuing both direct-to-consumer and business-to-business sales opportunities, we are positioned to expand our customer base and increase annual turnover. Our continued focus on quality and community engagement strengthens brand recognition, fosters customer loyalty, and sets us apart from competitors.
At Minds Eye Brewing Co., we're mindful of our wider community. We donate a minimum of 10% of our profits to the charity Mind, supporting mental health initiatives. By choosing our cider, customers not only enjoy a superior product but also contribute to a meaningful cause.
With your investment, we'll acquire the necessary equipment to expand production and cultivate local fruit. Time is of the essence, as apple harvests begin in August. By investing in Minds Eye Brewing Co., you're not only supporting a thriving business but also promoting sustainable agriculture and community development.
Investing in Minds Eye Brewing Co. means investing in quality, sustainability, and social responsibility. Join us on our quest for better cider and a better world. Together, let's redefine the meaning of "REAL" cider and elevate the craft to new heights. Thank you for considering our proposal. Cheers to a fruitful partnership!
